BVDW: New Chair for Social Media Focus Group

Stefano Viani


03 Feb 2016 Digital Agency BVDW

At the end of January, the Social Media Focus Group of the Bundesverband Digitale Wirtschaft (BVDW) e.V. elected its new board. The new chairman is Stefan Stojanow from Facebook, who replaces Ullrich Rohde (Adobe), who did not stand for re-election. Michael Koch (Blackbit), Susanne Ullrich (Brandwatch), Manuela Weber (Valuescope) and Ulf-Jost Kossol (T-Systems Multimedia Solutions) were elected as deputies.

BVDW-Fokusgruppe Social Media wählt neuen Vorsitz - Blackbit

The BVDW social media focus group has set itself the task of actively shaping social and economic change through social networks and demonstrating the potential of social media to companies. According to the new chairman, the change in mobile media use in particular brings with it both challenges and great opportunities. "Social media has democratised the advertising industry and opened up another gateway to the digital world for SMEs. In the social media focus group, we want to develop new solutions that will ensure greater self-confidence in the industry, media and SMEs when dealing with the platforms and emphasise the value for people and companies and make it quantifiable," says Stefan Stojanow.

About the Author

As Executive Director of Blackbit digital Commerce GmbH, Stefano Viani manages all areas of the agency in the offices in Göttingen, Hamburg, Berlin and Kiev. His passion is the development of marketing strategies and their implementation in concrete measures.

In his free time, Stefano is passionate about riding his motorbike or working out in the gym.